2023 Report
Creative marketing statistics

Key creative marketing statistics are important to know if you work in the creative industry and can benefit creative marketing professionals, agency leaders, business owners, and anyone interested in understanding consumer behavior and creative marketing trends. They can help shape your marketing strategy, for example, emphasizing the importance of increasing quality content to keep up with the competition, improving your organic search results to boost conversions and sales, or discovering that the average social media engagement rate isn't that far off your own.

This complete guide details digital agency trends, covering everything from agency salaries and employee utilization rates to the latest copywriting, design, SEO, and social media trends you need to know in 2023.