Vincent G. Dong, CPA, has spent four decades helping North American agencies make more money. He's the founder of Advice Software & Consulting Inc., a part-time CFO for several agencies, and a Workamajig consultant specializing in operations, finance and accounting, and implementation. Vince helps agencies tighten their workflow and their financial and management reporting, and trains teams on Workamajig best practices. He's been in your shoes: Vince earned his CPA at E&Y, holds a B.Comm from McMaster University, and led finance at a 250-person agency. He knows reporting for agencies large and small. As a Workamajig consultant, Vince leads implementations and re-implementations. That means translating an agency's language and habits into Workamajig's, applying advertising-industry accounting principles with GAAP in mind, and accurately migrating carry-forward project management and accounting data from the old system. He also works with Workamajig's principal competitors (Advantage, E-Silent Partner, Clients & Profits, and Deltek Workbook), so he speaks their language and knows the data headaches agencies face when they switch. Vince knows software alone won't make an agency consistently profitable. Culture, staff experience, client behavior, the type of work an agency takes on, its industry specialization, and its willingness to learn all play a part. His favorite problems start with a familiar line: "Vince, we do things a little bit differently around here..." He gets agencies and Workamajig on the same page and lays out the path plainly.
