Project management software built for marketing agencies & creative teams

Project management in marketing is the process of managing a creative project from the planning stage to the execution stage in an organized and efficient manner. There are a lot of moving parts on a successful marketing project and utilizing a fully integrated, all-in-one marketing project management tool like Workamajig sets you up for successful project completion. With Workamajig, you will be able to manage all of your creative projects in one interface, allowing  you to create, estimate, schedule and deliver projects faster than ever.

The project manager is responsible for managing all the details of the project, which includes planning the project, creating goals, working with stakeholders, and then actually executing the plan, and managing all the resources along the way to successfully deliver the results.

Agile project management methodology is the iterative process of managing a project by breaking down the project into several phases, allowing for flexibility and easy revisions to be made along the way. The agile methodology allows for regular collaboration, as well as feedback from stakeholders, and the ability for easy implementation of change at any stage of the project.

Project scope is a clear outline of all of the necessary components to deliver the project, including a list of stakeholders, features, and goals to bring the project to successful completion.

Scope creep is when small, seemingly insignificant changes are made to the original project scope, changes so small that they actually creep up slowly, eventually changing the entire scope of the project in a major way.

Critical path method, also known as CPM, is the process of  identifying the core tasks that are crucial to complete a project, and using that data to determine the estimated time needed to complete the project. The core tasks must be performed in a specific predetermined sequence to consider the project a success.

Scrum methodology in project management is an Agile methodology where work is done in short cycles called sprints and involves daily meetings of team members to discuss project progress, and any roadblocks that need to be removed. This iterative process is flexible, transparent and allows stakeholders to be involved at every stage of the project.

Project stakeholders are those who are involved in the project. They include all members of the project team, project managers, clients, sponsors and anyone else involved in the project.

Project crashing is the process of adding additional resources to speed up the project’s timeline without actually changing the scope of the project.