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Esther Cohen

Esther, Workamajig’s current Marketing Manager, joined the team back in ‘14. She's a Jersey girl at heart with plenty of NY grit from her time across the river. Like most credentialed marketing gals, she’s always got a good cup of coffee and would love to hear from you at estherc@workamajig.com.

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focused on upgrading the ‘4 Ps’ of agency life

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September '26 Highlights

By Esther Cohen, Director of Marketing

Revenue tells only part of the story.

This month's agency earnings highlighted an important trend: some organizations improved profitability despite slower growth, while others stayed busy but continued to face margin pressure. The difference wasn't simply how much work they had—it was how effectively they managed it.

For agencies of every size, the question isn't just "How much work do we have?" It's "Which work is actually creating value?" Understanding that requires visibility into projects, people, budgets, and performance before small issues become expensive ones.

Continue reading as we explore why operational visibility, not just revenue, is becoming one of the biggest drivers of sustainable agency growth.

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