A monthly newsletter by Workamajig
Process: workflows & operations - ya know, the day-to-day stuff
Projects: ‘nuff said
People: think resource management, employee retention, customer service
Profits: the part that keeps us all in business ;)
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It’s Processes from the 4 Ps this month!
We rounded up some of our greatest tips designed to help you break into 2024 with the best processes in place to start the year on the right foot.
Check out this blog on the topic of Marketing Agency Reporting which is a great resource for which types of reports you should be running and how.
...and get ready for something big!
We’re cooking up an exclusive online community just for the industry that will bring greater focus on key trends, best practices, and insights into Workamajig and other areas of marketing technology. Teaming up with industry influencers, we’re creating a space where marketing agencies and in-house teams can collaborate for greater success. Stay tuned for the big reveal!
Read the latest edition here for our full roundup.
2023's been a big year for Workamajig - conferences, Bootcamps, webinars, new products, and more!
Read up on Workamajig’s 2023 highlights and get in on some plans for 2024.
We’ve done a roundup of Workamajig’s most popular blogs this year and sharing the top 4 here so you, too, can get in on the good stuff.
We’ve been privileged to join the 4 conferences this year and are excited to meet more of you at similar events in 2024!
Read the full here for our full roundup.
How’s the year-end/planning for next year's season going at your agency?
Although this season is a veritable gold mine of opportunity to increase your profits in the coming year, many loose ends need to be tied, limiting the time spent focusing on the future.
The good news, however, is that you can make the most of this time, simply by knowing what your opportunities are and how to best put them into practice.
The even better news?
We have all the information you need in one place. Just follow this link for our blog - What Should Your Agency’s New Year Schedule Look Like to find out your priorities and how to achieve them successfully.
The general rule is that people produce better results when their efforts are combined with the efforts of others. TEAM stands for Together Everyone Achieves More.
Moreover, aside from better project outcomes, people simply enjoy working with people (unless, of course, they are cavemen;) and studies have shown that 92% of employee stress comes from bad team dynamics.
How does your team promote good employee collaboration?
Read Project Collaboration Tips for Creatives to pick up some highly recommended tricks!
It's not difficult to get distracted at work these days, especially when you add remote work to the mix. How do you deal with distractions at work? What distracts you the most?
What about remote teams? How do you navigate having a team spread across different continents and time zones?
In How to Build Great Teams With People You’ve Never Met, you’ll find out how to change your communication strategy for virtual teams, create a stronger sense of “presence”, and identify key leadership qualities of virtual team leaders.
We all know that projects have a tendency to run over time, over scope, and therefore over budget. But what if you could nip the problem in the bud by having a process that completely eliminates scope creep?
Hear tips from our experts in the industry:
- David C. Baker "Think of scope creep, first, as a lack of information. And to solve that particular problem, you need more information."
- J. Mark Riggs of Pemberton: "Agencies must write defensible scopes of work and be able to defend those scopes."
P of the month? Processes!
This time, we’ll be talking PRFs, AKA Project Request Forms.
Having a smooth project intake process will help you deal with this kind of thing, plus:
- Save you time with a standardized process
- Help you get your resources on track in advance
- Generate effective communication between stakeholders.
Understand how to create a well-oiled PRF process in our new blog: Project Request Form & Approval Process + Examples & Template
It’s back to Profit folks!
‘The profitability of your agency and the happiness of your team is dependent on effective resource forecasting.’
Read Why Resource Forecasting in Project Management is Important to get a firm handle on:
- The repercussions of good or bad forecasting
- How to resource forecast like a pro
Zeroing in on people, the focus for this month is being a good team leader and manager.
For all the details on resource planning, zone into this highly current and relevant blog: Resource Planning for Project Management: The 2023 Guide
Kimberly Fulwood (Workamajig consultant) helps businesses grow and move into the future.
Find out why holding people accountable for their work is actually a very healthy practice, by reading her blog, here.
This month, we're kicking off with some wise words from our very own Penny Kooy, who's been with Workamajig for over 14 years!
"Using Workamajig to manage your marketing campaigns can provide excellent visibility while having a profound and positive impact on your agency..."
Karl Sakas - an agency management consultant with 3 books and a whole lot of experience under his belt - has written us a superb guest blog, entitled, Unlock Agency Growth With Better Communication.
Once you’ve had your booster jab on how critical communication is, we’ve got a fantastic blog on how to put it all into action with a communication plan.
Your first experienced hire can be daunting, often because your expectations are so high. There are a few things you should watch out for during this process to give this new employee the greatest chance at success.
David C. Baker, expert marketer and Workamajig consultant knows what it’s like to hire someone experienced for the first time and shares his words of wisdom.
If there’s a proverbial elephant in an agency's room, it’s WIP. Work In Progress always exists, the only question is, do you ignore it or do you grab it by the trunk?
But Vince says ‘you should NOT be very afraid of WIP’, and here’s why.
We know that most of us have one foot out the door for the holiday season, so we’ll keep this one short & sweet.
When it comes to business processes, which trends are lasting, and which are but a fleeting phase?
View all of Workamajig's events and accomplishments of 2022.
At the end of the day, profit rules the ‘four P’s’, because, without profit, your processes, people, and projects aren’t sustainable.
In this newsletter, we focus on utilization rates - what they are & and how they affect your profits.
From the outside looking in, managing projects seem like pure pandemonium, but successful agencies know better — there’s a method to the madness, especially in the core areas of project management, a.k.a the 4 Ps (process, profit, people, projects).
When it comes to Projects, only well-designed calendars and schedules can bring the order and accountability required to deliver top-notch creative work on time and within budget.
And we’ve got the top tips and tricks to help you tame the chaos of project management!
So how do you go about simplifying your work life across these four core areas?
That’s what our newsletter 4Ps and a Podcast is for.
This September, we’re focusing on People, particularly on what you can do to establish effective client communication.