A monthly newsletter by Workamajig

Marketing Project Management A-Z

At Workamajig, we’ve created an A-Z guide on this topic, including:

• 3 Marketing Communication Strategies
• Benefits of Social Media Marketing
• Building a Marketing Campaign Timeline
• Marketing Project Management Tools
• Marketing Project Plans 

Click here to learn how to run your marketing project management the A+ way.

To learn exactly how to navigate Workamajig’s Project Management page, click here to access the help guide.

 

👩‍⚖️ Experts Speak

Meet our new feature section showcasing expert opinions on the biggest topics in creative agency & project management.

This month, we're kicking off with some wise words from our very own Penny Kooy, who's been with Workamajig for over 14 years!

"Using Workamajig to manage your marketing campaigns can provide excellent visibility while having a profound and positive impact on your agency. Establishing a budget for the campaign and monitoring how all the various projects are utilizing it in real time makes a company proactive.

Tracking the profitability and specifics of the campaign, as well as the associated projects including but not limited to sharing files and conversations at all levels, is a real game changer. Not only will this ensure we are 'in the know' of all the different aspects of the campaign, but it will also instill confidence in our process as we can review it effectively and efficiently."

Currently using Workamajig? Reach out to support@workamajig.com to review your current workflows & make sure you're getting the most out of Workamajig!

 

Creative Marketing Statistics 

Key creative marketing statistics are important to know if you work in the creative industry and can benefit creative marketing professionals, agency leaders, business owners, and anyone interested in understanding consumer behavior and creative marketing trends. They can help shape your marketing strategy, for example, emphasizing the importance of increasing quality content to keep up with the competition, improving your organic search results to boost conversions and sales, or discovering that the average social media engagement rate isn't that far off your own.

This complete guide details digital agency trends, covering everything from agency salaries and employee utilization rates to the latest copywriting, design, SEO, and social media trends you need to know in 2023.