The Workamajig Blog

4 Thoughts Every Agency Project Manager Has During the Workday

The creative world is hectic. And the day-to-day of an agency project manager can be tumultuous, to say the least. However, the best project managers somehow manage to remain upbeat—even in the face of impending deadlines and change orders.

While things are bound to get crazy, you are the glue of your organization. You are the fearless leader who guides your team to success.

March 8, 2017       |       By Ron Ause       |        Agency Management, project manager

Top 10 Sales Enablement Tips and Strategies for Agency Reps

Sales enablement is most often a foundational strategy that is delivered top-down, from executives through sales managers to the front-line reps. In the beginning, this strategy was a complex, hairy initiative that necessitated cross-organizational buy-in. While that’s still the case when it comes to scaling sales success across an entire company, the popularity of enablement strategies has led to a greater conversation that empowers sales reps to incorporate these practices into their strategy regardless of overall support.

March 6, 2017       |       By Ron Ause       |        Agency Management

How to Build a More Integrated Project Management Plan

It’s becoming more and more crucial to have a solid integrated project management plan in place after the sales process is completed. New projects are complex, and with the ability to streamline and integrate various facets of the project management process comes the chance to accomplish more with the same time and effort. Here are four ideas to improve your integrated project management plan:

March 1, 2017       |       By Ron Ause       |        Project Management

The Surefire Method to Ace Agency Management

One of the trickiest things about managing an agency comes down to the product you’re selling: expertise. Ultimately, what your team members bring to the table is their collective experience and the ability to either guide your client through execution of key strategies or to execute the suggested course of action themselves.

February 28, 2017       |       By David Arnold       |        Agency Management

Scale Your Agency by Documenting These 5 Processes

Why do some agencies succeed while others struggle to retain clients?

The answer is usually simple: their processes.

Well-documented processes help you acquire, onboard, and deliver results to clients on a consistent, predictable basis. And they enable you to manage uncertainty, provide clients with better experiences, and improve clarity across your team.

February 23, 2017       |       By Christian Sculthorp       |        Agency Management

8 Simple Hacks to Prevent Project Budget Overrun

In a creative agency, few problems can spoil your day like a blown budget. Exceeding your project’s budget erodes your client’s trust and your agency’s profitability. Like many kinds of trouble, budget problems are easier to create than to solve; you must keep your project within budget if you want to be successful. 

February 22, 2017       |       By Rod Ripley       |        Finance and Budgeting

How to Get Derailed Projects Back on Track

Neither rain nor sleet nor hail may stop the mail.

Yet inclement weather, incalcitrant employees, uncooperative clients, or seemingly just about anything else trivial or significant can derail a creative project. In fact, given that factors as disparate as deadlines, budgets, resources, and expectations must coalesce to stay on track, projects that go exactly as planned are probably rarer than those that derail along the way. 

February 21, 2017       |       By Rod Ripley       |        Project Management

From Kickoff to Completion: How to Rock Your Next Project

Project management requires both forethought and dedication. Forethought, as in the ability to think clearly about what the entire project will entail and lay out an adequate plan for it. Dedication, as in the perseverance to adhere to that plan and see things through. But the best-laid plans can still go awry. That’s where the third piece of the puzzle arises: flexibility. From project kickoff to submitting your final deliverable, here are the three steps to rocking your next project:

February 20, 2017       |       By David Arnold       |        Project Management

5 Inspiring Traits Shared by Top Marketing Leaders

What makes a true marketing leader? Is it the ability to recruit and build reliable, resourceful teams? Is it the ability to strategize and deliver? Or is it the ability to grow business and drive revenue? 

February 17, 2017       |       By Mike Wang       |        Agency Management

Why Your Agency is Missing Out on New Business

For some of us, nothing beats the thrill of agency life. Some days you can end up feeling like you’re on top of Mount Everest. Other days, you crawl to your couch with spirits as low as the Marianas Trench. Most creative teams are handling multiple clients with a variety of issues on a daily basis. So it’s easy to become caught up in keeping existing customers happy, sometimes at the cost of new business for your agency. 

February 16, 2017       |       By Mike Wang       |       
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